Friday, May 02, 2008

After some resistance to twitter, i finally gave it a chance. It's early, but so far I love it. From a business standpoint, twitter allows you to follow the "water cooler talk" of your business associates. It is a online tool that allows you to send and receive very short SMS messages with people who follow you or people you are following. You can choose to receive the messages on your phone, IM or online.

Often it is nothing more than "brain farts" ("I'm on the 805 and there is no traffic, weird" or "I have 4 hours near the DFW airport, food suggestions." ) but it is the type of information that allows you to discover the personality of your business contacts who use the tool.

Sometimes its more than "brain farts" it is a clear communication of business need or frustration. Because it is short, unfiltered and quick; it tends to honest and does not get re-written the way a blog might. I like this honesty, plus unlike a blog I feel as though it is written without an audience in mind.

The funny thing is that there is some etiquette, so read up on it before you start blowing people up.

You can see my page here http://twitter.com/mcob

Cheers,
Mike